Jim Cramer and Analysts Bullish on Amazon’s 2026 Prospects Amid AI and AWS Growth
CNBC's Jim Cramer has reversed his stance on Amazon (AMZN), now endorsing the stock as a must-buy for 2026. Despite a modest 5% gain over the past year—lagging behind its Magnificent-7 peers—Amazon's AI initiatives and AWS cloud dominance are fueling optimism. "Tribal trust requires a long-term view," Cramer emphasized, defending his revised outlook despite past misjudgments.
Evercore ISI's Mark Mahaney echoes this sentiment, projecting 50% upside potential for AMZN in 2025. AWS's expansion, demand for Trainium AI chips, and advertising growth underpin the bullish case. The convergence of enterprise cloud adoption and AI infrastructure positions Amazon for a potential rebound.